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Highly Anticipated L’Oreal x Balmain Collaboration

Gear up because one of 2017’s hyped events is about to hit the market.  Last May, fashion icon Balmain and cosmetics powerhouse brand L’Oreal announced a collaboration that is set to leave everyone shook.  And since then, fashion and makeup fanatics everywhere have been at the edge of their seats patiently waiting it to be released. But just a few days ago, L’Oreal revealed a much closer look at one of the collection’s lipstick hues.  And yes, it drove everyone into a frenzy.

Last May, Balmain’s creative director Olivier Rousteing spearheaded the announcement by posting a photo on Instagram showing a preview of the anticipated collaboration. In the said image, it can be seen that the lipsticks come in 12 different shades. It was later on revealed that the lipsticks fall under three different color groups or themes. But since Rousteing’s preview, everything fell quiet until L’Oreal’s recent move.

Just recently, the renowned makeup brand posted a close-up image of one of the lipsticks present in the L’Oreal x Balmain collaboration. Named ‘Confidence’,   this lippie has a rose-gold color with a sparkly finish.  Though this is on the nude side when it comes to making up tones, the glimmering effect provided by the glitters is said to be enough to make this a fan-favorite. There will also be three jeweled lipsticks packed with wearable accessories to give you that hip Hollywood vibe.

Other news about the collaboration revealed that there will be bolder colors as well such as hot pinks and red.  Aside from the lipstick teaser, L’Oreal also shared a BTS picture of the collaboration’s campaign that will be shown soon. And it will star Victoria’s Secret angel, Angel Doutzen Kroes. More updates about the highly anticipated collaboration can be expected as the September release date gets nearer.